When it comes to raising funds for an investment, there are many ways out there to get it. The source could be your friends and family, applying for loans, and issuing stock. In the new digital age, more businesses are turning to Initial Coin Offering (ICO), which is becoming ever more popular globally as a way to raise capital to finance their new projects. So, what is actually an Initial Coin Offering (ICO)? Similar to an initial public offering (IPO), which is carried out by a company to raise funds by selling shares to the general public, an initial coin offering (ICO) refers to the process of gathering funds for new investment projects via selling pre-mined tokens to represent a stake in the company projects. Successful ICO Projects The initial coin offering (ICO) has grown significantly in popularity in recent years, and more businesses are now using it to raise funds and invest in new projects. ICO helps to eliminate unnecessary processes and connect the company directly to the investors. Ethereum in particular held its first-ever ICO backed in 2014 and raised more than $18 million within 42 days.  Two different types of ICOs  There are two types of ICO which are a private offering and a public offering. A private offering is typically a sale of pre-mined tokens to internal employees or selected investors which can be financial institutes. Investor in this stage tends to rea high profits since the tokens are sold at a lower price, with high returns. Z1 FINANCIAL – the first company in Southeast Asia that has developed a digital investment platform using Blockchain technology to bring the tokenization concept to real estate investment – has offered a private offering of its digital token for $0.0005 per ZTU (Zillion Trust Unit). The public offering means anyone can become an investor.  Z1 FINANCIAL also launched its public sales offering to the public for $0.0007 per ZTU. Benefits of investing during ICO Since the price of tokens is lower during this initial stage, investors are up for less capital yet high profit generating. Additionally, ICO offers lucrative returns in comparison to investing in stocks or bonds.  What about the funds? If an ICO bears fruitful, the business will utilize the funds to back the specified projects. Z1 FINANCIAL in particular – has stated in their whitepaper that the funds they have raised will be used for the two main projects, which are the $20 million investment eco-resort and villa Mondol DoungChet in Mondol Kiri province and Forest Harmony, the first-ever vacation home project in Kampot province with an investment of over $100 million. What’s the whitepaper? When the ICO is launched, the company will publish a whitepaper, which is an official guidebook that use to explain the essential information regarding the token, projects, and their company profiles. The whitepaper provides investors with a more in-depth understanding of the company. Additionally, it assists investors in determining whether the project is worth investing in. Credit source Follow us on: https://linktr.ee/Z1_FINANCIAL